Selasa, 13 Desember 2011

Download Ebook Grammar Choices for Graduate and Professional Writers (Michigan Series In English For Academic & Professional Purposes)

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Grammar Choices for Graduate and Professional Writers (Michigan Series In English For Academic & Professional Purposes)

Grammar Choices for Graduate and Professional Writers (Michigan Series In English For Academic & Professional Purposes)


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Grammar Choices for Graduate and Professional Writers (Michigan Series In English For Academic & Professional Purposes)

Product details

Series: Michigan Series In English For Academic & Professional Purposes

Paperback: 192 pages

Publisher: University of Michigan Press ELT; 1 edition (September 6, 2012)

Language: English

ISBN-10: 0472035010

ISBN-13: 978-0472035014

Product Dimensions:

7 x 0.6 x 10 inches

Shipping Weight: 1 pounds (View shipping rates and policies)

Average Customer Review:

4.2 out of 5 stars

26 customer reviews

Amazon Best Sellers Rank:

#151,535 in Books (See Top 100 in Books)

Its an interesting book to read and I thoroughly enjoyed it.It gives a good perspective on negotiating tactics.

There is no key to the exercises. I am using it as a reference for my PhD and not in any particular course so I wish to learn from it but cannot do so effectively as I do not have the answers. Very frustrating.

No answers, how am I suppose to study it on my own??? I wish I discovered it earlier than the return window closed. Seems, like most of the reviews didn’t pay attention to this fact.

Good

Good book

Grammar books are ok, but don't provide help in the context of graduate-level academic and scientific writing. This is one of several University of Michigan resources that are designed to address academic writing. My students are multilingual graduate students who struggle with formal writing assignment. Grammar Choices helps me understand complicated concepts and be able to teach them effectively.

great reference for master student.

Good Book

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Download THE SEX GAME "BernardBy Jessie" 20

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  • Published on: 1900-01-01
  • Binding: Unknown Binding

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Minggu, 11 Desember 2011

Download Ebook Product Strategy for High Technology CompaniesBy Michael McGrath

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Product Strategy for High Technology CompaniesBy Michael McGrath

One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.

  • Sales Rank: #314605 in eBooks
  • Published on: 2000-11-02
  • Released on: 2000-11-02
  • Format: Kindle eBook

From the Back Cover
[BACK COVER]

Product Strategy for High Technology Companies 2nd Edition Michael E. McGrath

[CATEGORY] Management

[HEAD] How Today’s High-Tech Leaders―Microsoft, Intel, Motorola, and Others―Continue their Dominance in an Increasingly Competitive Marketplace.
Companies looking to make a mark in today’s crowded high-tech battlefield need two primary elements: a distinctive product and a powerful product strategy. Without both, they simply won’t survive. Product Strategy for High Technology Companies, 2nd Edition, is today’s only book on product strategy written specifically for high-tech companies. Updated and revised to encompass everything from changing product strategies to Web-based technologies, this forward-thinking book provides page after page of market-tested strategies and techniques that include:
• An in-depth examination of the market-proven Core Strategic Vision (CSV) and Market Platform Plan (MPP) Frameworks
• Case studies examining 14 unique differentiation strategies―what worked, what didn’t, and why
• More than 250 examples of product strategy in action, from the success of Microsoft to the equally stunning―at the time―failure of Osborne
The opportunities in today’s wide-open technology marketplace are unparalleled in history. Benchmark yourself against the high-tech leaders―and discover techniques to carve out your own area of expertise and success―with Product Strategy for High Technology Companies.

[FLAP COPY]

Product Strategy for High Technology Companies 2nd Edition Michael E. McGrath


• How did Xerox, a dominant world leader in light-lens copying, change its strategic focus in time to secure a foothold in the emerging digital technologies arena?
• Which line strategies helped Tylenol leverage its single product―acetaminophen―into a broad-based platform that has sold nearly a quarter-trillion tablets?
• What innovative strategies did Dell Computer use to become a low-price leader in the notoriously razor-thin margin world of personal computers?


Continuous technological change…Short product life cycles…Fast-moving, innovative start-up competitors…
High-technology companies face a number of unique challenges not encountered by companies in other industries. And yet some―Microsoft, IBM, Apple, and Intel, to name just a few―consistently overcome the same obstacles faced by others, and continue to strengthen their competitive positions year after year. How do they do it? Product Strategy for High Technology Companies defines how high-tech companies have used product strategy and product platform strategy to achieve competitiveness, profitability, and continued expansion in the Internet age. Product strategists in high-tech companies will get the latest information on developing successful product policies―including technological change, product differentiation, timing and contingency planning, as well as marketing and financial considerations.
And far from offering a one-sided viewpoint of the marketplace, author Michael McGrath draws on his nearly quarter-century of experience to relate how product strategy works in the real world. McGrath discusses the strategies that allowed Amazon to create and launch numerous products in record time―and their plans for continuing this cycle of innovation and growth. He examines how companies such as Motorola were able to successfully leverage existing product lines, while others such as Wang quickly failed and disappeared.
Product Strategy for High Technology Companies is nothing less than a template for growth in the brutally competitive arena of high technology. Candid, comprehensive, and generous in its use of real-life examples to illustrate strategic realities, it shows today’s emerging technology challengers how to build a solid strategic foundation, leverage the strengths of that foundation, then build from it to assume and maintain a position of leadership―today and well into the 21st century.

About the Author Michael McGrath is a cofounder and managing director of Pittiglio Rabin Todd & McGrath (PRTM), a leader in helping technology-based companies develop agile, robust management processes and methodologies. In over two decades of management consulting, he has worked with more than 100 companies in the U.S., Europe, and Asia. McGrath initiated PACE“ (Product And Cycle-time Excellence), PRTM’s product-development consulting practice, and has directed many of PRTM’s projects in reducing time-to-market in a variety of high technology companies. He coauthored the books Product Development and Setting the PACE in Product Development, and has published numerous articles on international manufacturing, product development, and trends in the high-technology industry.

About the Author
Michael McGrath is a cofounder and managing director of Pittiglio Rabin Todd & McGrath (PRTM), a leader in helping technology-based companies develop agile, robust management processes and methodologies. In over two decades of management consulting, he has worked with more than 100 companies in the U.S., Europe, and Asia. McGrath initiated PACE“ (Product And Cycle-time Excellence), PRTM’s product-development consulting practice, and has directed many of PRTM’s projects in reducing time-to-market in a variety of high technology companies. He coauthored the books Product Development and Setting the PACE in Product Development, and has published numerous articles on international manufacturing, product development, and trends in the high-technology industry.

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Minggu, 04 Desember 2011

Download Ebook Knightmare Chess: The Original Game of Chaos on the Chessboard : CardsBy Steve Jackson

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Knightmare Chess: The Original Game of Chaos on the Chessboard : CardsBy Steve Jackson

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  • Amazon Sales Rank: #4485441 in Books
  • Published on: 1996-04
  • Original language: English
  • Dimensions: 7.75" h x 4.75" w x .50" l,
  • Binding: Hardcover

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Jumat, 02 Desember 2011

PDF Ebook Behavioral Economics: When Psychology and Economics Collide

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Behavioral Economics: When Psychology and Economics Collide

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Behavioral Economics: When Psychology and Economics Collide


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Behavioral Economics: When Psychology and Economics Collide

Product details

#detail-bullets .content {

margin: 0.5em 0px 0em 25px !important;

}

Audible Audiobook

Listening Length: 11 hours and 58 minutes

Program Type: Audiobook

Version: Original recording

Publisher: The Great Courses

Audible.com Release Date: December 13, 2013

Language: English, English

ASIN: B00GT2QZ20

Amazon Best Sellers Rank:

If you have no prior exposure to behavioral economics, this course provides a decent introduction. The positives are that Huett is clear and organized, and the course includes most of the main ideas of behavioral economics (bounded rationality, satisificing, heuristics, biases, loss aversion, framing, precommitment, wisdom of diverse crowds, etc.). But on the negative side, if you've had prior exposure to behavioral economics - as I have - you're likely to find this course somewhat boring and 'low yield' relative to the 12 hours it consumes, more oriented towards info of academic interest rather than focused on practical and interesting applications. So for me, this is a 3-star course, but I'll be generous and give it 4 stars because most people would likely get more out of it than I did.

Should have read the reviews on this one. After investing 12 hrs, I don't feel the course held my attention nor gave me much more knowledge on the subject matter. I've read a fair amount of books on the subject matter before so I wasn't expecting much new material but I was disappointed in the amount of time invested and the return on got on that time. In short, I would recommend that you read some great books on the subject rather than this audiobook.

This is an easy to understand introduction to behavioral economics. It discusses ideas like reference dependence, range effects, and the many biases which people exhibit when making decisions. While it could have been shorter, it's nice that behavioral economics is beginning to make its way into main stream acadamia.

For anyone not familiar with this field, these lectures are a great introduction. You'll be staggered when you begin to realize how easily human perceptions and judgement (yes, even yours) are manipulated by those trying to get you to do something. Easy to follow, fun to listen to, and well organized, I found these thoroughly enjoyable.

I have some experience with behavioral economics and found this to be an excellent summary both of the areas that I know something about and of areas with which I am only somewhat familiar. The examples are aptly selected and presented, the narrative presentation is clear. This is not a mathematical presentation of the area but those familiar with the math models will quickly recognize them and may appreciate seeing/hearing how they can be presented. Those not familiar with the area will enjoy hearing some of the subtle ways that choices can be influenced and may improve their own decision-making.

A big, boring disappointment. I listen to economics lectures from the LSE all the time, so I have good yardstick by which to measure the content. It is, in essence, one hour of material stretched into a dozen. Thusly, it is very repetitive.

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